What do a 40% decrease in traffic accidents overnight, an evening spent watching TV and a good night’s sleep have to do with digital product design? Quite a lot, it turns out.Read more
Posts with the tag: Tag: Methodology
Tickets have just been released for UX Sheffield’s next event on Wednesday 25th March at the Sheffield Tap.Read more
In this blog Bunnyfoot consultant Steph Marsh describes her involvement in a participatory design workshop which aimed to find effective ways of analysing and visiualising large amounts of data: I recently had an opportunity to assist in a user-centred design workshop with a group of academics in the early stages of a long-term research project.Read more
Here at Bunnyfoot, we’re big believers in using solid evidence – we want to be able to prove that every stage of user testing what we do improves the overall user experience of the projects we work on. A lot of thought by professionals and academics has gone into producing ways of measuring something asRead more
An introduction to card sorting Card sorting. It’s really as simple as it sounds, but one of the most effective tools in user centred design to understand how your customers navigate to structure your content and name your sections. I’m going to use this blog post to try and give you an overview of cardRead more
Technology’s moving fast, isn’t it? Too fast for natural and effective mobile usability testing solutions to be on the market for the increase in apps and mobile sites we are seeing. Taking inspiration as we go, and getting as close to natural behaviour as we can, we are building the Dream Mobile Testing Rig. This blog is aboutRead more
Wireframing with a desktop app? Oh come on – that’s so 2009. Recent months have seen a slew of online web apps specifically for the creation of low-fidelity, clickable prototypes. It all started with “Balsamiq” some time ago now (complete with Comic Sans default font scandal) and has quickly progressed to an alarming array ofRead more
How do you choose between different creatives? It helps greatly if you can get answers to the following: Is the creative going to make consumers look at the brand and the product? Which creative will have better brand recall? Which creative has the clearest marketing message? Under realistic circumstances will the key messaging get throughRead more
