The International Organisation for Standardization (ISO) defines usability as ‘the effectiveness, efficiency and satisfaction with which a specified set of users can achieve a specified set of tasks in a particular environment.’
These are vital considerations in building a system that works and delivers exceptional user experiences. Equally, much is known about how the human brain processes information and how the key factors of perception drive effective design.
This one-day course teaches the science and theory behind many of the design principles we rely on today. It examines the key principles of design for usability and human perception and uses these to evaluate existing user interfaces and design new ones.
By the end of the course, you will be grounded in the most important factors to create effective, efficient and satisfying user interface designs.
If you evaluate the designs made by others or want to improve the impact of your designs, maximise conversions, optimise landing pages, and create effective dashboards and adverts – this is the course for you.
This course is aimed mainly at those designing interactive experiences (websites, mobile sites, apps, etc.) but is also applicable to anyone who would like to improve how they communicate visually (advertising, presentation production, reporting etc.).
The people we see taking this course are Marketing Managers, Digital Marketers, Designers, User Experience Managers, Content Providers and other creative.
Topics covered in the course include:
After completing the training, you will be able to:
Duration: 1 day
Venue: Remote training
Price: £495 (excl. VAT)
We will provide course materials and a certificate of completion.
James is an experienced UX consultant who holds an MSc in Human-Centred Systems from City University London. He is a strong advocate of inclusive design and believes empathy drives the best solutions.
James comes with a wealth of experience having worked on a wide range of client projects such as EDF Energy, British Library, Kew Gardens and UXUK Award winning work with Beano.
Interesting insights that were delivered in an engaging way. Applying it back to web page design made it really relevant. Jon was a great trainer!
I enjoyed learning more about how the mind works in relation to how people make decisions. I felt positive about what I do at work and got a lot out of the day. I could see designers, marketers and UX-type people benefitting from taking this course.
Senior Online Experience Manager, easyJet
User Experience Consultant, Nationwide
Bunnyfoot Ltd (London)
54 St John’s Square,
We’re based in the heart of Clerkenwell, just a 5 minute walk from Farringdon mainline railway and underground stations.
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