BunnyfootBunnyfootBunnyfootBunnyfoot
  • Our services
  • About us
  • UX training
  • Our clients
  • Blog
  • Contact us
    Home Events The Great Eye-Tracking Debate

    The Great Eye-Tracking Debate

    By David Williams | Events | 0 comment | 12 May, 2009 | 0

    Following on From Robert Stevens’ talk at the Usability Professionals Association in Hong Kong on ‘Why You Need Eyetracking’ he will be talking about the same hot topic, but this time in the form of a debate UK UPA, 20th May 2009.

    Taking opposite sides of the argument will be Kara Pernice, Managing Director of Nielsen Norman Group, debating why you do not need to use eye-tracking for web usability studies, and Robert Stevens, Co-founder of Bunnyfoot telling us why you absolutely positively must.

    The event promises to be lively and informative and there will be a vote at the end. Make sure you come along and hear the compelling arguments as well as have your say at the end!

    About the Speakers Robert and Kara…

    Kara Pernice has more than 15 years of experience in evaluating usability in the areas of collaboration, document management, graphics and multimedia, database design, and handheld devices. She has also been a user interaction designer for products ranging from web calendar applications, to dictation devices for radiologists, to server monitoring programs.

    She has been involved in planning and designing state-of-the-art usability labs; has conducted hundreds of lab studies; many remote studies, field studies, and surveys. She may be best known for practising and championing using video in usability, as a tool for analyzing, presenting, and teaching.

    Robert Stevens – Since Co-Founding Bunnyfoot, Robert has helped grow Bunnyfoot into a world-leading behavioural research consultancy and also developed and validated the Post Experience Eye-tracked Protocol (PEEP) methodology in conjunction with the University of Lancaster. He has also led the development of SuperVisual – Bunnyfoot’s own eye-tracking application developed to meet the specific needs of customers who require benefit led quantitative and qualitative research.

    Eye-Tracking, Usability testing, UX

    David Williams

    More posts by David Williams

    Related Posts

    • Webinar: UX & Sustainable Service Design

      Jan 12, 2021

      Life-centred design, planet-centred design, sustainable UX, digital sobriety and digital waste - these are not fashionable buzz words or trends but the industry’s response to what is happening to the planet. Since the beginning of the pandemic, we have had... Read more

    • Webinar: How to make 10x better decisions with research and experimentation

      Nov 10, 2020

      We've been thrilled by the reception of the bi-monthly webinars we have been running since the pandemic started. With over 250 registrations for each event and attendees from many of the UK's largest companies. Our next event takes place on... Read more

    • Usability legend to speak for Bunnyfoot at UX Sheffield event

      Nov 10, 2020

      We are thrilled to announce that 'living usability legend' Rolf Molich, who in 1990 co-invented the Heuristic Evaluation method with Jakob Nielsen, will be speaking for a Bunnyfoot sponsored event, UX Sheffield. During this special UX Sheffield webinar, taking place... Read more

    • Dr Jon Dodd speaks at Customer + User Experience virtual expo

      Oct 15, 2020

      Dr Jon Dodd, MD of Bunnyfoot, will be a guest speaker at the Customer and User Experience Expo taking place virtually on the 10th and 11th of November 2020. Jon’s talk titled “Stand on the shoulders of design and creative giants – benefit... Read more

    Leave a Comment

    Cancel reply

    Your email address will not be published.

    NextPrevious

    Recent Posts

    • ‘AR’-commerce – a novel and functional shopping experience January 26, 2021
    • Webinar: UX & Sustainable Service Design January 12, 2021
    • AR isn’t mainstream… or is it? January 7, 2021
    • What makes an effective UX Consultant? Bunnyfoot speaks to UX Usability Podcast December 11, 2020
    • What’s in a name? User Experience and UX Design vs. Design Thinking November 24, 2020

    Categories

    • Brain Bites: 2 Minute Insights
    • Brain Feasts: Longer Reads
    • Brain Licks: 10 Second Wisdom
    • Bunnyfoot Updates
    • Content: White Papers, Research Reports and More
    • Events
    • News and Announcements
    • Talks and Presentations
    • Tools and Resources
    • Uncategorised

    LONDON

    4th Floor
    54 St John’s Square
    Farringdon
    London
    EC1V 4JL

    Tel: 0207 608 1670

    SHEFFIELD

    The Old Chapel
    8 Mortimer Street
    Sheffield
    South Yorkshire
    S1 4SF

    Tel: 0114 478 2950

    OXFORD

    Boston House
    134 Downsview Rd
    Wantage
    Oxfordshire
    OX12 9FF

    Tel: 01235 606 140

    Cyber Essentials (PLUS) Logo
    • Copyright Statement
    • Terms & Conditions
    • Training Course Terms & Conditions
    • Privacy Policy
    • Jobs
    © Bunnyfoot Ltd 2020 | Bunnyfoot is part of the Sideshow Group
    • Our services
    • About us
    • UX training
    • Our clients
    • Blog
    • Contact us
    Bunnyfoot
    We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
    Privacy PolicyREJECTACCEPT
    Privacy & Cookies Policy

    Privacy Overview

    This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are as essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
    Necessary
    Always Enabled

    Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

    Non-necessary

    Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.