16 Posts about
Accessibility

Bunnyfoot talks ‘Inclusive by default’ at the University of West London

Last week we visited the University of West London to give a talk about being ‘inclusive by default’. Having worked extensively in this area for many of the UK’s biggest companies, we wanted to inspire undergraduate computer science and design students to make sure their future products include participants with access needs as a part of their standard research sample.


Top tips for running Accessibility Testing

March 9, 2017
Posted by in Brain bites: 2 min insights
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There are around 12 million of us with disabilities in the UK, amounting to 19% of the population. With almost 1 in 5 people having access needs and the majority of them having acquired their disability later in life (Disability facts and figures, 2016), you would think that all products are designed with accessibility in mind. But this is far from reality.


UX design and colour

February 13, 2015
Posted by in Brain licks: 10 second wisdom
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It is important when choosing colours for a website to include UX Designers in the process. We are currently working with a client who recognised the need for our early input, including branding and visual style guides.


Acrylic Nails vs. Touch Screens

When considering accessibility issues of a website, rarely have the problems with acrylic nails crossed our minds.

Today we ran a lab test where a woman struggled to use her tablet due to her long nails (she uses a stylus at home).

A stark reminder to anticipate ALL the potential environmental conditions of test participants. We now have “styli” on hand in all of our labs.


Bunnyfoot’s Aaron Young talks to BBC News on the demise of ‘hated’ Captcha verification system

January 31, 2013
Posted by in News/ Announcements
Tags: ,

Ticketmaster has announced that they are to scrap the much loathed Captcha verification system which requires customers to decipher a jumble of hard-to-read letters in order to prove they are human.  The system is designed to prevent  bots from trawling for tickets but has become one of the biggest irritants for fans. As these robots have become more sophisticated, Captcha has had to become more advanced in order to stay effective. But in the process, it has become more difficult for humans to understand.

As Aaron told BBC News:

“It is generally speaking, one of the most hated pieces of user interaction on the web. The major problem with them is that it’s not unusual for several attempts to be needed. So when people see them again on different websites they have negative expectations.”


Understanding the value of usability – notes from the @UKUPA event on UX and ROI

July 22, 2011
Posted by in Events
Tags: , , , ,

The UKUPA is the UK Chapter of the Usability Professionals’ Association. It brings together UK professionals from the design, technology and research communities who share a vision of creating compelling technology that meets users’ needs and abilities.

Once a month they hold events and Bunnyfoot had the pleasure of sponsoring the July event on the theme of UX and ROI.

The event sold out in 48 hours and the crowd were treated to the following talks.


Optimise Accessibility, Optimise Search

January 6, 2011 - This post has 1 comment
Posted by in Brain feasts: longer reads
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I’ve been watching with interest as the Search Engine Optimisation (SEO) era has helped to naturally help make the web more accessible. I have attempted here to strip back the WCAG guidelines and the technicalities of SEO and give you the basics of how to use both to make both the web more accessible and your web presence more visible.
cartoon: stickman gives blind stickman directions by pointing


Age of the Avatar (Part II)

This is Part II of a two part blog on avatars. If you haven’t already you can read Part I below.

So what’s the point? How can this technology be applied to provide us with something useful?

For online businesses, developing a virtual sales agent that is capable of motivating the sites visitors into investigating the company or product further by engaging them in a conversation is powerful. This interaction should make a connection with the visitor and provide them with information regarding products and services, in turn creating the opportunity to convert investigating visitors into customers. At Bunnyfoot we have undertaken numerous testing projects involving the use of agents to support the sales journey. The most successful agents support a wide variety of user enquiries and provide the company with valuable information about customer likes, dislikes and behaviour.


Children are the stars of World Usability Day

11th November 2010 saw World Usability Day being celebrated around the world. We took part by hosting a design competition on World Usability Day’s theme of “Communication”. We had an amazing morning with the kids from Royal Mile and Niddrie Mill primary schools. In the last month they have built their prototypes following user centred design principles, and after a round of testing at the Bunnyfoot offices they have made all their changes and were ready to put their ideas to a panel of judges.

Prizes up for grabs were:
Best Presentation, Most Usable Device, Most Innovative Device and Most Realistic Prototype.
Children having fun


Content is King. Use text that evokes the senses.

Content is a major way of communicating messages, but on the web we can be prone to believing that aesthetics sell and end up neglecting the written content. Good copywriting is about understanding how it makes the audience feel and persuading them using both language and imagery.

Mark Vincent is one of our accessibility testers. He has been buying clothes online for the past 7 years – his screen reading software reads what is on the page for him, but the only way he can visualize clothing is through the image the content creates in his mind. He has written a guest blog for us to understand what the web “looks” like to him. Try to imagine the product yourself only through the written cues before you follow the link.


Read enough? Get in touch...

Contact Caroline Bentley to discuss your needs:
0207 608 1670 more@bunnyfoot.com

Or come visit us, we have offices in Oxford, Sheffield and London.