Articles and demos

Some of our musings so that you can get to know about usability, accessibility and eyetracking a little better. The best way though would be for us to show you face to face. Email Caroline Taylor to set up a demo.

In game ad testing

A new method of measuring the effectiveness of in game ads.

Does the North South divide exist online too?

We have found that it does.

If you have a site or product with a national reach then be very wary of only testing with Londoners.

Try something different from focus groups

Test what people do under natural circumstances and see through their eyes with the application of eyetracking.

Accessibility conformance explained

The low down on what 'levels of accessibility' mean - and an easier way to think about them.

What companies look for in usability professionals

Article which appeared in New Media Age (Nov 2006), written by Bunnyfoot Director Stewart Pleace who has experience from both sides of the fence as first a usability consumer and now a usability provider.